Last updated: May 23, 2025

This Privacy Policy describes how Ropelight (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://ropelight.in/ (the “Site”) or otherwise communicate with us regarding the Site (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Site, revise the “Last updated” date, and comply with applicable legal requirements regarding notice and consent.


How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, depending on how you interact with us. In addition to the specific uses below, we may use your personal information to:

  • Communicate with you
  • Provide or improve the Services
  • Comply with legal obligations
  • Enforce our terms of service
  • Protect our Services, rights, and users

What Personal Information We Collect

1. Information You Provide Directly
This may include:

  • Contact information (e.g., name, address, email, phone number)
  • Order and payment details
  • Account login credentials
  • Customer service correspondence

2. Information We Collect Automatically (Usage Data)
We collect this via cookies, pixels, and similar tools:

  • IP address
  • Device and browser type
  • Usage statistics and interaction data
  • Network connection information

3. Information from Third Parties
This includes:

  • Partners like Shopify who support the operation of our Site
  • Payment processors who handle transactions securely
  • Advertising and marketing partners for user analytics and ad targeting

How We Use Your Information

We use your personal information for the following purposes:

1. Providing Services and Fulfilling Orders
To process transactions, deliver products, manage accounts, and support orders.

2. Marketing and Advertising
To send promotional communications and display ads based on user behavior and preferences (with consent where required).

3. Fraud Prevention and Security
To detect suspicious activity and safeguard user data.

4. Customer Support and Service Improvement
To respond to inquiries and continually improve the Site and Services.


Cookies

We use cookies to:

  • Maintain your session and preferences
  • Understand user behavior for analytics
  • Support third-party advertising and personalization

More information about Shopify-related cookies can be found here: https://www.shopify.com/legal/cookies.

You can control cookie usage through your browser settings. Our website supports the Global Privacy Control (GPC) signal to automatically respect your privacy preferences where applicable. Visit https://globalprivacycontrol.org/ to learn more.


Disclosure of Personal Information

We may share personal information with:

  • Vendors and service providers (e.g., payment processors, shipping providers, IT services)
  • Business and marketing partners
  • Affiliates within our corporate group
  • Third parties with your consent (e.g., through social login features)
  • Legal and regulatory authorities when required
  • Buyers or investors in case of a merger or acquisition

We have disclosed the following categories of personal information in the last 12 months for the reasons listed above:

CategoryRecipients
IdentifiersVendors, marketing partners, affiliates
Commercial InfoVendors, partners
Usage DataAnalytics and marketing providers
GeolocationBased on IP address for fraud/security purposes

Sale or Sharing of Personal Information

We may “sell” or “share” your personal information for advertising or marketing purposes. These activities are limited to:

CategoryRecipients
IdentifiersBusiness and marketing partners
Commercial DataBusiness and marketing partners
Usage DataBusiness and marketing partners

You may opt-out of this by enabling the Global Privacy Control or contacting us directly.


Third-Party Websites and Links

We may link to external websites or services not controlled by Ropelight. We are not responsible for their privacy practices or content. Please review their policies before providing personal data.


Children’s Data

Our Services are not directed to children. We do not knowingly collect data from individuals under 16. If you believe a child has provided us data, contact us to request deletion.


Security and Retention

While we take reasonable steps to protect your personal information, no system is completely secure. Do not transmit sensitive data over insecure channels. We retain personal data as long as necessary for legitimate business or legal reasons.


Your Rights

Depending on your location, you may have the following rights:

  • Right to Access / Know
  • Right to Delete
  • Right to Correct
  • Right to Portability
  • Right to Opt-out of Sale / Sharing / Targeted Advertising
  • Restriction or Objection to Processing
  • Withdrawal of Consent
  • Right to Appeal

You may also opt out of promotional emails by clicking “Unsubscribe” in any such message.

To exercise your rights, please contact us as outlined below. We may request verification information before fulfilling your request.


Complaints

If you are not satisfied with how we handle your data or respond to your inquiries, you may lodge a complaint with your local data protection authority. For EEA residents, visit: https://edpb.europa.eu/about-edpb/board/members_en


International Users

Your personal information may be stored and processed outside your country, including in the United States and India. We use legal mechanisms such as Standard Contractual Clauses to ensure adequate protection when transferring data internationally.


Contact Us

If you have questions or want to exercise your privacy rights, please contact:

Email: support@ropelight.in
Address: Ropelight, [13, Amar Nagar Rd, opposite navrang Bunglow, Dobariya Wadi, Vekariya Nagar, Jetpur, Gujarat 360370]

We are the data controller for the personal information collected through this Site unless otherwise stated.